๐Ÿ‘‘ ืžืฉื—ื•ืง ืชื•ื›ืŸ Why Gameful Content is King

๐ŸŽฃ ืื™ืš ืชืœื›ื“ื• ื•ืชื ื™ืขื• ืœืคืขื•ืœื” ืืช ื”ื’ื•ืœืฉื™ื ื‘ืื™ื ื˜ืจื ื˜ ืขื ืจืฉืช ืžืฉื—ื•ืง ืชื•ื›ืŸ Gameful content ืžื”ื ื” ื•ื›ื™ืคื™ ื‘ืฉืœื•ืฉื” ืฆืขื“ื™ื ืคืฉื•ื˜ื™ื?

 

ย Gameful Content is like an Ice Cream with a twist, People HAPPLY share with their friends.

Hanan Gazit-

 

ื›ืชื™ื‘ืช ืžืืžืจ ื˜ื•ื‘ ื”ื™ื ืžืฉื™ืžื” ืœื ืคืฉื•ื˜ื”. ืœืคื ื™ ืฉืชืกื™ื™ืžื• ืœื›ืชื•ื‘ ื•ืœืคืจืกื ืืช ื”ืžืืžืจ ื”ื‘ื ืฉืœื›ื ื‘ืืชืจ ื•ื‘ื‘ืœื•ื’ ื”ืžืงืฆื•ืขื™ ื›ื“ืื™ ืฉืชื“ืขื• ืžืกืคืจ ืขื•ื‘ื“ื•ืช. ื™ื“ืขืชื ืฉืžืชื•ืš 100 ื”ืื ืฉื™ื ืฉืงื•ืจืื™ื ืืช ื”ืžืืžืจ ื”ื–ื”, ืชืฉืขื™ื ืœื ื™ืงืจืื• ืืช ื›ื•ืœื•? ืœื, ืื™ืŸ ืกื™ื›ื•ื™ ืฉื”ื ื™ื’ืœืœื• ืœืงืจื ืขื“ ืกื•ืคื•. ื™ืชืจ ืขืœ ื›ืŸ, ืขืœ ืคื™ ื ืชื•ื ื™ ืžื—ืงืจ ืฉืœ ื—ื‘ืจืช ืฆ'ืืจื˜-ื‘ื™ื˜ ื—ืžืฉื” ืžืชื•ืš ืื•ืชื ืžืื” ื”ื’ื•ืœืฉื™ื, ื™ืงืจืื• ืจืง ืืช ื”ื›ื•ืชืจืช ื•ื™ืชื ื• ื‘ืžืงืจื” ื”ื˜ื•ื‘ ืžื‘ื˜ ื—ื˜ื•ืฃ ื‘ืชืžื•ื ื” ื”ืจืืฉื™ืช. ื”ื ื›ื‘ืจ ืœื ื›ืืŸ. ืืื•ืฅ! ืžืชืกื›ืœ.

ืžืฉื—ื•ืง ืชื•ื›ืŸ ื”ื•ื ื”ืžืœืš

ืงื‘ื™ืขืชื• ืฉืœ ื‘ื™ืœ ื’ื™ื™ื˜ืก ืฉ"ื”ืชื•ื›ืŸ ื”ื•ื ื”ืžืœืš" ื‘ืฉื ืช 1996 ื ื›ื•ื ื” ื•ื—ืฉื•ื‘ื” ืžืชืžื™ื“, ืื‘ืœ ื”ืขื•ืœื ื”ืื™ื ื˜ืจื ื˜ ื”ืฉืชื ื” ืœืœื ื”ื›ืจ ืžืื–. ื”ื’ื•ืœืฉื™ื ื‘ืจืฉืช ืžื•ืคืฆืฆื™ื ื‘ืžื™ื“ืข ื•ืชื•ื›ืŸ ืฉื™ื•ื•ืงื™.

ื’ื™ื‘ื•ืจื™ ืขื™ื“ืŸ ื”ืžืฉื—ื•ืง ืžืฉื—ืงื™ื ื‘ืžืฉื—ืงื™ ืžื—ืฉื‘ ื•ื ืกื™ื›ื•ืช ื”ืกืœืคื™ ืžืฉืชื›ืฉื›ื•ืช ื‘ืื•ืงื™ื ื•ืก ื”ืื™ื ืกื˜ื’ืจื ื•ื‘ืกื ืืคืฆ'ืื˜. ืื™ืŸ ืœื”ื ืกื‘ืœื ื•ืช. ื›ื•ืœื ื• ืคื—ื•ืช ืžืžื•ืงื“ื™ื. ืกื•ื‘ืœื™ื ืžื”ืคืจืขื•ืช ืงืฉื‘. ื›ืžื• ืคืจืคืจื™ื ืื ื—ื ื• ืžืจื—ืคื™ื ืžืขืœ ืฉื“ื•ืช ืื™ืŸ ืกื•ืคื™ื™ื ืฉืœ ืคืจื—ื™ ืžืกืจื™ื. ืื™ืš ื ื’ืจื•ื ืœื”ื ืœื”ืชืžืงื“ ื‘ืชื•ื›ืŸ ืฉืœื ื• ื•ื’ื ืœืฉืชืฃ ืื•ืชื• ืขื ื—ื‘ืจื™ื?
ืื ื™ ืžืฆื™ืข ืฉื ืœื›ื•ื“ ืืช ื”ื’ื•ืœืฉื™ื ืขื ืจืฉืชย ืžืฉื—ื•ืง ืชื•ื›ืŸ Gameful content ืžื”ื ื” ื•ื›ืคื™.

ื“ืžื™ื™ื ื• ืฉืืชื ืื•ื›ืœื™ื ืืช ื”ื’ืœื™ื“ื” ื”ืื”ื•ื‘ื” ืขืœื›ื ื›ืขืช. ืžื” ืืชื ืžืจื’ื™ืฉื™ื? ืžื™ืฉื—ื•ืง ืชื•ื›ืŸ ื”ื•ื ื›ืžื• ื’ืœื™ื“ื” ื˜ื•ื‘ื” ืขื ื˜ื•ื•ื™ืกื˜ ืฉืื ืฉื™ื ื™ืื”ื‘ื• ืœืฉืชืฃ ืขื ื—ื‘ืจื™ื. ื”ื˜ื•ื•ื™ืกื˜ ื”ื•ื Gameful content
ื‘ืชืขืฉื™ืช ื”ืคืจืกื•ื ื•ื”ืฉื™ื•ื•ืง ื‘ืจืฉืชื•ืช ืžื“ื™ื” ื—ื‘ืจืชื™ื•ืช ืงื•ืจืื™ื ืœืฉื™ืชื•ืฃ ื‘ืชื•ื›ืŸ "ืชื•ืคืขื” ื•ื™ืจืืœื™ืช", ื‘ืื–ื–.ย ืื™ืš ื’ื•ืจืžื™ื ืœืื ืฉื™ื ืœื‘ืฆืข ืืช ืคืขื•ืœืช ื” SHARE?

3 ืฆืขื“ื™ื ืœืžืฉื—ื•ืง ืชื•ื›ืŸ ืืคืงื˜ื™ื‘ื™

A – ToppingGameful Content is GamefulHeroes

ื ืกื—ื• ื›ื•ืชืจืช ืžื•ืฉื›ืช ื•ืžื ื™ืขื” ืœืคืขื•ืœื”. ื›ื•ืชืจืช ื”ืžืืžืจ ืฆืจื™ื›ื” ืœื”ื™ื•ืช ื›ืžื• ื”ืขื˜ื™ืคื” ื•ื”ื˜ื•ืคื™ื ื’ ืฉืœ ื’ื‘ื™ืข ื”ื’ืœื™ื“ื” ื”ื™ื ืฆืจื™ื›ื” ืœื”ื™ื•ืช ืžืฉืขืฉืขืช ื•ื—ื™ื“ืชื™ืช ื›ืื—ื“. ื”ื›ื•ืชืจืช ืฆืจื™ื›ื” ืœืจืžื•ื– ืขืœ ื”ืชื•ื›ืŸ ืืš ืœื ืœื’ืœื•ืช ืืช ื”ื›ืœ. ื—ืฉื•ื‘: ืื™ืš ืชื•ื›ืœ ืœื™ืฆื•ืจ ืกืงืจื ื•ืช ื‘ืงืจื‘ ื”ื’ื•ืœืฉื™ื ืฉื™ื’ืจื•ื ืœื”ื ืœื”ืงืœื™ืง ืขืœ ื”ื›ื•ืชืจืช? ื“ื•ื’ืžื” ื˜ื•ื‘ื” ืœื›ืš ื”ื™ื ืืชืจ UPWORTHY ืฉื”ืฆืœื™ื— ืœื”ื’ื™ืข ืœืชืฉืขื™ื ืžื™ืœื™ื•ืŸ ืžืฉืชืžืฉื™ื (ื™ื•ื ื™ืง ื™ื•ื–ืจ) ืชื•ืš ืฉื ื” ื•ื—ืฆื™ ื•ืœื”ื™ื•ืช ื”ืืชืจ ื”ืฉืœื™ืฉื™ ื‘ื’ื•ื“ืœื• ื‘ื›ืžื•ืช ื”ืฉื™ืชื•ืคื™ื ื•ื”ืœื™ื™ืงื™ื ื‘ืคื™ื™ืกื‘ื•ืง. ื›ื ืกื• ื•ืงื‘ืœื• ื”ืฉืจืื”.

ย B – Fun Core

ื”ืคื›ื• ืืช ื”ืชื•ื›ืŸ ืฉืœื›ื ืœื—ื™ื“ื•ืŸ ืžื”ื ื” ื•ืžื•ืฉืš. ืฉืžื•ื ื” ืื• ืขืฉืจ ืฉืืœื•ืช ื™ืกืคื™ืงื•. ื™ืฉื ื ืกื•ื’ื™ ื—ื™ื“ื•ื ื™ื ืฉื•ื ื™ื ืขืœ ืคื™ ื ื•ืฉื ื”ืชื•ื›ืŸ. ืœืขื™ืชื™ื ื™ืชืื™ื ื—ื™ื“ื•ืŸ ื˜ืจื™ื•ื•ื™ื” ื•ืœืขื™ืชื™ื ื™ืชืื™ื ื™ื•ืชืจ ืฉืืœื•ืŸ ื•ื—ื™ื“ื•ืŸ ืื™ืฉื™ื•ืชื™. ืืช ื”ืฉืืœื•ืช ื•ื”ืชืฉื•ื‘ื•ืช ืœืฉืืœื•ืช ื™ืฉ ืœื ืกื— ื‘ืฉืคื” ืงืœื™ืœื” ื•ื›ื™ืคื™ืช. ืฉืœื‘ื• ืชืžื•ื ื•ืช ื•ืงืœื™ืคื™ื ืœื”ืขืฆืžืช ื”ื—ื•ื•ื™ื”.

C – Sweet Finale with a taste for more

ื”ื›ื™ ื—ืฉื•ื‘, ืกื™ื•ื ืžืชื•ืง ืฉื™ืฉืื™ืจ ื˜ืขื ืœืขื•ื“. ืžื™ืฉื—ื•ืง ืžื‘ื•ืกืก ืขืœ ืžืชืŸ ืžืฉื•ื‘ ืžื™ื™ื“ื™ ืขืœ ืคืขื•ืœื•ืช ื”ืฉื—ืงื ื™ื. ื™ืฉ ืœื™ืฆื•ืจ ืžืฉื•ื‘ ืฉื ื•ืชืŸ ืขืจืš ืืžื™ืชื™ ืœืžืฉืชืžืฉื™ื, ื›ืฉื” ืฉื™ื’ืจื•ื ืœื”ื ืœืจืฆื•ืช ืœืฉืชืฃ ื‘ื• ื’ื ื—ื‘ืจื™ื. ื›ืžื• ืกื•ืคื• ืฉืœ ื’ื‘ื™ืข ื”ื’ืœื™ื“ื” ืขื ื‘ืžื™ืœื•ื™ ื”ืฉื•ืงื•ืœื“, ื›ื‘ื“ื• ืืช ื”ื’ื•ืœืฉื™ื ืฉืœื›ื ืฉื”ืฉืงื™ืขื• ื–ืžืŸ ื‘ื—ื™ื“ื•ืŸ ื‘ืžืชืŸ ืžืฉื•ื‘. ืขืœ ื”ืžืฉื•ื‘ ืœื”ื™ื•ืช ืžืฉืขืฉืข ื•ื’ื ืžืœืžื“ ืžืฉื”ื• ืขืœ ืขืฆืžื. ื”ื ื™ืื”ื‘ื• ื•ื™ืจื’ื™ืฉื• ืฆื•ืจืš ืœืฉืชืฃ ืขื ื—ื‘ืจื™ื.

ืคืœื˜ืคื•ืจืžื•ืช ืžืฉื—ื•ืง ืชื•ื›ืŸ ืžื•ื‘ื™ืœื•ืช

ื‘ื™ืŸ ืคืœื˜ืคื•ืจืžื•ืช ืžืฉื—ื•ืง ืชื•ื›ืŸ ืฉืžืคืจืกืžื™ื ื•ื’ื•ืคื™ ืชืงืฉื•ืจืช ื•ืขืกืงื™ื ืžื•ื‘ื™ืœื™ื ืžืฉืชืžืฉื™ื ื‘ื”ื ื‘ืื•ืคืŸ ืฉื•ื˜ืฃ ื›ื“ื™ ืœืœื›ื•ื“ ืื•ืชื›ื ืชื•ื›ืœื• ืœืžืฆื ืืช ืคืœื™ื™ื‘ืื– Playbuzzย 

 

ื•ืืช ืคืœื˜ืคื•ืจืžืช ืืคืกื˜ืจ APESTER

 

ื”ืื ืืคืฉืจ ืœืžืฉื—ืง ื›ืœ ืชื•ื›ืŸ?ย 

ืขืงืจื•ื ื™ืช ื›ืŸ, ืื‘ืœ ืœื ืฆืจื™ืš ืœืžืฉื—ืง ื›ืœ ืชื•ื›ืŸ ื›ืžื• ืฉืœื ื›ืœ ื“ื‘ืจ ืžืชืื™ื ืœืžืฉื—ืง. ื™ืฉื ื ืชื›ื ื™ื ืฉืขืฉื•ื™ื™ื ืืคื™ืœื• ืœื”ื ื–ืง ื›ืชื•ืฆืื” ืžื”ืคืขืœืช ืขืงืจื•ื ื•ืช ื•ืžื ื’ื ื•ื ื™ ืžืฉื—ืงื™ื ืœื ืžื•ืฉื›ืœืช. ืœื›ืŸ ื™ืฉ ืœืฉืงื•ืœ ืžืจืืฉ ืœืื™ื–ื” ืงื”ืœื™ ื™ืขื“ ืืชื ื›ื•ืชื‘ื™ื ืืช ื”ืชื•ื›ืŸ. ืฉืืœื• ืืช ืขืฆืžื›ื ื”ืื ืžื™ืฉื—ื•ืง ื”ืชื•ื›ืŸ ื”ื•ืœื ื•ืžืชืื™ื ืœืžื˜ืจื•ืช ืฉืœื›ื? ืžื•ืžืœืฅ ืœื”ืขื–ืจ ื‘ืžื•ืžื—ื™ื™ ื’ื™ื™ืžื™ืคื™ืงืฆื™ื” ื•ืงืจื™ืื˜ื™ื‘ ื›ื“ื™ ืœื‘ื—ื•ืŸ ืžื” ืžื›ืœ ื”ืชื•ื›ืŸ ืฉืืชื ื›ื•ืชื‘ื™ื ื›ื“ืื™ ื•ืจืฆื•ื™ ืœืžืฉื—ืง, ืื™ื–ื” ืคืชืจื•ื ื•ืช ื•ืืคืœื™ืงืฆื™ื•ืช ืžืฉื—ื•ืง ืชื•ื›ืŸ ื™ืชืื™ืžื• ืœืฆืจื›ื™ื ืฉืœื›ื ื•ื™ื•ื‘ื™ืœื• ืืชื›ื ืœืฉื™ืคื•ืจ ืชื•ืฆืื•ืช.


ืื•ื“ื•ืช ื”ื›ื•ืชื‘
ื“ืจ' ื—ื ืŸ ื’ื–ื™ืชื“"ืจ ื—ื ืŸ ื’ื–ื™ืช ืขื•ื–ืจ ืœืžื ื”ืœื™ ืืจื’ื•ื ื™ื ื•ื—ื‘ืจื•ืช, ื™ื–ืžื™ื, ืžื•ืจื™ื ื•ื‘ื ื™ ื ื•ืขืจ ืœืฉืœื‘ ืžึดืฉื‚ึฐื—ื•ึผืง gamification ื•ื’ื™ืฉื” ืžืฉื—ืงื™ืช Gameful Mindset ื›ื“ื™ ืœื”ืขืฆื™ื ื™ื›ื•ืœื•ืช ื•ืœืฉืคืจ ืชื•ืฆืื•ืช ื‘ืืคืœื™ืงืฆื™ื•ืช ื•ืืชืจื™ื, ืคืจืกื•ื ื•ืฉื™ื•ื•ืง, ืžืขืจื›ื™ ืžื›ื™ืจื•ืช ื•ื”ื“ืจื›ื”, ืœืžื™ื“ื” ื•ืื™ืžื•ืŸ.

ื™ืฉ ืœืš ืฉืืœื•ืช ืขื‘ื•ืจื™? ืืคืฉืจ ืœืฆื™ื™ืฅ ืื•ืชืŸ ื‘ื˜ื•ื•ื™ื˜ืจ ืœ VRider@ ื‘ืฆื™ืจื•ืฃ ื”ืชื’ื™ืช (ื”ืืฉื˜ืื’) GamefulHeroes# , ืœื”ื•ืกื™ืฃ ืชื’ื•ื‘ื” ืคื” ืื• ื‘ื“ืฃ ื”ืคื™ื™ืกื‘ื•ืง. ืœื—ื™ืœื•ืคื™ืŸ ืืคืฉืจ ืœืฉืœื•ื— ืื•ืชืŸ ืืœื™ ื‘ื“ื•ืืœ ืขืœ ื™ื“ื™ ื”ืงืœืงื” ืขืœ ืื™ื™ืงื•ืŸ ื”ืžืขื˜ืคื” ืฉื ืžืฆื ^ ื‘ืชืคืจื™ื˜ ื”ืขืœื™ื•ืŸ.


ื—ื–ืจื” ืœืชื•ื›ืŸ ื”ืขื ื™ื™ื ื™ื


 

 

ืงืจื“ื™ื˜ ืชืžื•ื ืช ืฉืขืจ:ย Photo Credit: Adopted and modifed flickr photo by Jacob Bรธtter

One Reply to “๐Ÿ‘‘ ืžืฉื—ื•ืง ืชื•ื›ืŸ Why Gameful Content is King”

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